WINE LABELS
SONOMA, VOUVRAY, ARCH RIVAL
SUMMARY
When GALLO seeks to create a new wine or when companies approach GALLO to create the juice, the Creative Department often create the new labels. Depending on the project, the label design stage can be one to two weeks, while others can last two months. Each project goes through multiple rounds of revisions and critiques, ensuring the team brings the best work forward as it goes up the chain of command.
MY ROLE
While at GALLO, I was apart of three charters each with unique visuals. Sonoma, a California wine, Vouvray, a French wine, and Arch Rival, a private label for Publix.
WINE LABELS | ILLUSTRATOR & PHOTOSHOP
SONOMA CHARTER • DIRECTION BY OLEN AMELIA, SR. CREATIVE DIRECTOR
VOUVRAY CHARTER • DIRECTION BY CHELSEA NOBBS, CREATIVE DIRECTOR
ARCH RIVAL • DIRECTION BY PAULINA SHOWALTER, CREATIVE DIRECTOR
Please keep in mind, I do not own the rights to any of the work done at GALLO. All assets are property of the GALLO Winery corporation and their respective brands/affiliations.
© E. & J. Gallo Winery