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TAYLOR SWIFT REPUTATION

grid system design

PROJECT INTRODUCTION

Taylor Swift Reputation Grid System Design

2022

the challenge

Essentially, you are always telling a visually story. The simplest of those stories may be told using geometric shapes and no color. The arrangement or composition of those shapes therefore becomes essential in the success of the story. In this case we will be concentrating on the use of a grid system, or lattice, as an approach to composition/layout. It is important to realize that for this assignment your are not creating a “picture”, but instead a “design” where Pattern is a prime concern or goal. The concept of Repetition with Variation is essential to creating an interesting pattern to create a sense of internal harmony, rhythm, contrast and movement.

my solution

Since our design was to be in all black and white, I was inspired by Taylor Swift's reputation album. To make the design more dynamic, I layered my elements and added several type boxes. To create a "moving" composition I made half of the poster white and the other half black. Additionally I made the elements more condensed in the middle, having the viewer focus on Taylor Swift.

skills

grid systems, layout and composition

tools

illustrator, photoshop

course

graphic design: visual perceptions (gd ii) | fall 2022
taught by brett deboer

timeline

september 2022 | four weeks

THE POSTER

EXTENSION OF THE DESIGN

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